Key Messages:

• GenTite RRS is unveiling a new website designed specifically for residential roofing contractors, remodelers and homeowners.
• The website offers extensive resources for researching, planning and completing low slope residential roofing projects.
• GenTite is committed to providing a wide array of high-performing products and accessories for the residential roofing industry.

INDIANAPOLIS – June 7, 2011 – In response to increasing demand for high-end residential roofing products, the new GenTite RRS website was unveiled today highlighting the company’s complete line of commercial-grade, low slope roofing products and easy-to-use support tools. Designed specifically for residential roofing contractors, remodelers, homeowners and lumber dealers, the new website – www.GenTite.com – offers extensive resources for researching, planning and completing a low slope residential roofing project, such as a porch, patio, carport or shed dormer

“In today’s online world, it is critical that businesses provide a website that offers customers the information and resources they need,” said GenTite RRS Business Development Manager Dan Thomas at GenFlex Roofing Systems. “Our new website allows roofing contractors and homeowners to quickly access accurate, easy-to-understand information to help them get the job done right.”

The new GenTite website allows residential roofing contractors, remodelers and homeowners to:

• Determine product type and amount needed for a project with the Material Calculator.
• Learn how to install materials through a series of application videos.
• Find the nearest GenTite retailer via a dealer locator.
• Register a warranty online, which simplifies and expedites a process that typically takes weeks.

The new website complements other informational tools GenTite has recently introduced, including an instructional DVD, Roof Detail “road map” with step-by-step instructions for jobsite reference and a merchandising system that offers dealers a fully stocked showroom display. According to Thomas, GenTite believes these top-of-the-line support tools will enable contractors to complete projects quickly and efficiently while providing homeowners with long-term peace of mind.